7 Publikationen

Alle markieren

[7]
2019 | Sammelwerksbeitrag | Veröffentlicht | PUB-ID: 2932192
Fighting fair? Evaluating negative campaigning with an agent-based simulation
Haurand MD, Stummer C (2019)
In: Operations Research Proceedings 2018. Fortz B, Labbe M (Eds); 499-504.
PUB
 
[6]
2018 | Konferenzbeitrag | PUB-ID: 2933722
Innovation management in the smart home industry. Obstacles and solutions
Haurand MD (2018)
In: Proceedings of the R&D Management Conference 2018.
PUB
 
[5]
2018 | Konferenzbeitrag | Veröffentlicht | PUB-ID: 2919461
The early-stage development of two-sided digital platforms: A simulation approach
Haurand MD, Stummer C (2018)
In: Proceedings of the European Conference on Information Systems (ECIS 2018). ECIS 2018 Proceedings Research Papers. AIS eLibrary.
PUB | Download (ext.)
 
[4]
2018 | Dissertation | PUB-ID: 2931312
The Influence of Interactions on the Acceptance of Innovations
Haurand MD (2018)
Bielefeld: Universität Bielefeld.
PUB
 
[3]
2018 | Zeitschriftenaufsatz | Veröffentlicht | PUB-ID: 2913880
Stakes or garlic? Studying the emergence of dominant designs through an agent-based model of a vampire economy
Haurand MD, Stummer C (2018)
Central European Journal of Operations Research 26(2): 373-394.
PUB | DOI | WoS
 
[2]
2017 | Zeitschriftenaufsatz | Veröffentlicht | PUB-ID: 2907772
With a little help from my customers: The influence of customer empowerment on consumers' perceptions of well-established brands
Meißner M, Haurand MD, Stummer C (2017)
International Journal of Innovation Management 21(6): 1750048.
PUB | DOI | WoS
 
[1]
2015 | Konferenzbeitrag | Veröffentlicht | PUB-ID: 2722434
Does empowering consumers backfire in the context of technology brands like Nokia?
Meißner M, Haurand MD, Stummer C (2015)
In: Proceedings of the 44th European Marketing Academy Conference (EMAC). 1-7.
PUB
 

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7 Publikationen

Alle markieren

[7]
2019 | Sammelwerksbeitrag | Veröffentlicht | PUB-ID: 2932192
Fighting fair? Evaluating negative campaigning with an agent-based simulation
Haurand MD, Stummer C (2019)
In: Operations Research Proceedings 2018. Fortz B, Labbe M (Eds); 499-504.
PUB
 
[6]
2018 | Konferenzbeitrag | PUB-ID: 2933722
Innovation management in the smart home industry. Obstacles and solutions
Haurand MD (2018)
In: Proceedings of the R&D Management Conference 2018.
PUB
 
[5]
2018 | Konferenzbeitrag | Veröffentlicht | PUB-ID: 2919461
The early-stage development of two-sided digital platforms: A simulation approach
Haurand MD, Stummer C (2018)
In: Proceedings of the European Conference on Information Systems (ECIS 2018). ECIS 2018 Proceedings Research Papers. AIS eLibrary.
PUB | Download (ext.)
 
[4]
2018 | Dissertation | PUB-ID: 2931312
The Influence of Interactions on the Acceptance of Innovations
Haurand MD (2018)
Bielefeld: Universität Bielefeld.
PUB
 
[3]
2018 | Zeitschriftenaufsatz | Veröffentlicht | PUB-ID: 2913880
Stakes or garlic? Studying the emergence of dominant designs through an agent-based model of a vampire economy
Haurand MD, Stummer C (2018)
Central European Journal of Operations Research 26(2): 373-394.
PUB | DOI | WoS
 
[2]
2017 | Zeitschriftenaufsatz | Veröffentlicht | PUB-ID: 2907772
With a little help from my customers: The influence of customer empowerment on consumers' perceptions of well-established brands
Meißner M, Haurand MD, Stummer C (2017)
International Journal of Innovation Management 21(6): 1750048.
PUB | DOI | WoS
 
[1]
2015 | Konferenzbeitrag | Veröffentlicht | PUB-ID: 2722434
Does empowering consumers backfire in the context of technology brands like Nokia?
Meißner M, Haurand MD, Stummer C (2015)
In: Proceedings of the 44th European Marketing Academy Conference (EMAC). 1-7.
PUB
 

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