10 Publikationen
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2020 | Konferenzbeitrag | Veröffentlicht | PUB-ID: 2943206Haurand, M. D., and Stummer, C. (2020). “Go big or go home? Simulating the effect of publishing adopter numbers for two-sided platforms” in Advances in Social Simulation: Looking in the Mirror, Verhagen, H., Borit, M., Bravo, G., and Wijermans, N. eds. Springer Proceedings in Complexity (Cham: Springer), 195-199.PUB | DOI
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2019 | Konferenzbeitrag | Veröffentlicht | PUB-ID: 2937607Haurand, M. D., and Stummer, C. (2019). “ Evaluating market entry strategies for two-sided digital platforms under competition: A simulation approach” in Proceedings of the International Conference on Information Systems (ICIS) (AIS eLibrary).PUB | Download (ext.)
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2019 | Konferenzbeitrag | Veröffentlicht | PUB-ID: 2932192Haurand, M. D., and Stummer, C. (2019). “Fighting fair? Evaluating negative campaigning with an agent-based simulation” in Operations Research Proceedings 2018, Fortz, B., and Labbe, M. eds. (Springer), 499-504.PUB
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2018 | Konferenzbeitrag | Veröffentlicht | PUB-ID: 2919461Haurand, M. D., and Stummer, C. (2018). “The early-stage development of two-sided digital platforms: A simulation approach” in Proceedings of the European Conference on Information Systems (ECIS 2018) ECIS 2018 Proceedings Research Papers (AIS eLibrary).PUB | Download (ext.)
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2018 | Konferenzbeitrag | PUB-ID: 2933722Haurand, M. D. (2018). “Innovation management in the smart home industry. Obstacles and solutions” in Proceedings of the R&D Management Conference 2018.PUB
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2018 | Dissertation | PUB-ID: 2931312Haurand, M. D. (2018). The Influence of Interactions on the Acceptance of Innovations. Bielefeld: Universität Bielefeld.PUB
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2017 | Zeitschriftenaufsatz | Veröffentlicht | PUB-ID: 2907772Meißner, M., Haurand, M. D., and Stummer, C. (2017). With a little help from my customers: The influence of customer empowerment on consumers' perceptions of well-established brands. International Journal of Innovation Management 21:1750048.PUB | DOI | WoS
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2015 | Konferenzbeitrag | Veröffentlicht | PUB-ID: 2722434Meißner, M., Haurand, M. D., and Stummer, C. (2015). “Does empowering consumers backfire in the context of technology brands like Nokia?” in Proceedings of the 44th European Marketing Academy Conference (EMAC) 1-7.PUB