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• [10]
  

  2022 | Zeitschriftenaufsatz | Veröffentlicht | PUB-ID: 2957842

  Haurand, M. D. (2022). Looking Beyond Membership: A Simulation Study of Market Entry Strategies for Two-Sided Platforms Under Competition. Communications of the Association for Information Systems (CAIS), 50, 1-24. https://doi.org/10.17705/1CAIS.05001

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• [9]
  

  2020 | Konferenzbeitrag | Veröffentlicht | PUB-ID: 2943206

  Haurand, M. D., & Stummer, C. (2020). Go big or go home? Simulating the effect of publishing adopter numbers for two-sided platforms. In H. Verhagen, M. Borit, G. Bravo, & N. Wijermans (Eds.), Springer Proceedings in Complexity. Advances in Social Simulation: Looking in the Mirror (pp. 195-199). Cham: Springer. https://doi.org/10.1007/978-3-030-34127-5_18

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• [8]
  

  2019 | Konferenzbeitrag | Veröffentlicht | PUB-ID: 2937607

  Haurand, M. D., & Stummer, C. (2019). Evaluating market entry strategies for two-sided digital platforms under competition: A simulation approach. Proceedings of the International Conference on Information Systems (ICIS) AIS eLibrary.

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• [7]
  

  2019 | Konferenzbeitrag | Veröffentlicht | PUB-ID: 2932192

  Haurand, M. D., & Stummer, C. (2019). Fighting fair? Evaluating negative campaigning with an agent-based simulation. In B. Fortz & M. Labbe (Eds.), Operations Research Proceedings 2018 (pp. 499-504). Springer.

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• [6]
  

  2018 | Konferenzbeitrag | Veröffentlicht | PUB-ID: 2919461

  Haurand, M. D., & Stummer, C. (2018). The early-stage development of two-sided digital platforms: A simulation approach. Proceedings of the European Conference on Information Systems (ECIS 2018), ECIS 2018 Proceedings Research Papers AIS eLibrary.

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• [5]
  

  2018 | Konferenzbeitrag | PUB-ID: 2933722

  Haurand, M. D. (2018). Innovation management in the smart home industry. Obstacles and solutions. Proceedings of the R&D Management Conference 2018

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• [4]
  

  2018 | Dissertation | PUB-ID: 2931312

  Haurand, M. D. (2018). The Influence of Interactions on the Acceptance of Innovations. Bielefeld: Universität Bielefeld.

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• [3]
  

  2018 | Zeitschriftenaufsatz | Veröffentlicht | PUB-ID: 2913880

  Haurand, M. D., & Stummer, C. (2018). Stakes or garlic? Studying the emergence of dominant designs through an agent-based model of a vampire economy. Central European Journal of Operations Research, 26(2), 373-394. doi:10.1007/s10100-017-0492-9

  PUB | DOI | WoS
   
• [2]
  

  2017 | Zeitschriftenaufsatz | Veröffentlicht | PUB-ID: 2907772

  Meißner, M., Haurand, M. D., & Stummer, C. (2017). With a little help from my customers: The influence of customer empowerment on consumers' perceptions of well-established brands. International Journal of Innovation Management, 21(6), 1750048. doi:10.1142/S1363919617500487

  PUB | DOI | WoS
   
• [1]
  

  2015 | Konferenzbeitrag | Veröffentlicht | PUB-ID: 2722434

  Meißner, M., Haurand, M. D., & Stummer, C. (2015). Does empowering consumers backfire in the context of technology brands like Nokia? Proceedings of the 44th European Marketing Academy Conference (EMAC), 1-7.

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