Big spenders in a booming sport: consumption capital as a key driver of triathletes' sport-related expenditure

Wicker P, Prinz J, Weimar D (2013)
Managing Leisure 18(4): 286-299.

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Autor*in
Wicker, PamelaUniBi; Prinz, Joachim; Weimar, Daniel
Abstract / Bemerkung
The demand for triathlon has increased considerably during recent years; however, up to now there is little research available on the economic aspects of this sport. Therefore, the purpose of this study is to investigate the sport-related expenditure of triathletes. Based on the concept of consumption capital, a theoretical framework is presented that explains sport-related expenditure. Quantitative data were collected using a nationwide online survey of active triathletes in Germany (n = 786). Yearly sport-related expenditure amounts to €2745 on average. Regression results show that consumption capital (years of participation, weekly time of practice, self-assessed level of performance, and participation in triathlon competitions) and socio-demographic characteristics (age and income) are significant drivers of sport-related expenditure. The findings have implications for the management and marketing of triathlon and related products (e.g. tourism) because of the increasing number of participating triathletes who represent an economically interesting target group.
Stichworte
Sport expenditure; active sport consumption; triathlon; consumer behaviour; consumption capital
Erscheinungsjahr
2013
Zeitschriftentitel
Managing Leisure
Band
18
Ausgabe
4
Seite(n)
286-299
ISSN
1360-6719
eISSN
1466-450X
Page URI
https://pub.uni-bielefeld.de/record/2942561

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Wicker P, Prinz J, Weimar D. Big spenders in a booming sport: consumption capital as a key driver of triathletes' sport-related expenditure. Managing Leisure . 2013;18(4):286-299.
Wicker, P., Prinz, J., & Weimar, D. (2013). Big spenders in a booming sport: consumption capital as a key driver of triathletes' sport-related expenditure. Managing Leisure , 18(4), 286-299. doi:10.1080/13606719.2013.809190
Wicker, P., Prinz, J., and Weimar, D. (2013). Big spenders in a booming sport: consumption capital as a key driver of triathletes' sport-related expenditure. Managing Leisure 18, 286-299.
Wicker, P., Prinz, J., & Weimar, D., 2013. Big spenders in a booming sport: consumption capital as a key driver of triathletes' sport-related expenditure. Managing Leisure , 18(4), p 286-299.
P. Wicker, J. Prinz, and D. Weimar, “Big spenders in a booming sport: consumption capital as a key driver of triathletes' sport-related expenditure”, Managing Leisure , vol. 18, 2013, pp. 286-299.
Wicker, P., Prinz, J., Weimar, D.: Big spenders in a booming sport: consumption capital as a key driver of triathletes' sport-related expenditure. Managing Leisure . 18, 286-299 (2013).
Wicker, Pamela, Prinz, Joachim, and Weimar, Daniel. “Big spenders in a booming sport: consumption capital as a key driver of triathletes' sport-related expenditure”. Managing Leisure 18.4 (2013): 286-299.

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