Breaking the Habit: On the Highly Habitualized Nature of Meat Consumption and Implementation Intentions as One Effective Way of Reducing It

Rees J, Bamberg S, Jaeger A, Victor L, Bergmeyer M, Friese M (2018)
BASIC AND APPLIED SOCIAL PSYCHOLOGY 40(3): 136-147.

Zeitschriftenaufsatz | Veröffentlicht | Englisch
 
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Autor*in
Rees, JonasUniBi ; Bamberg, Sebastian; Jaeger, Andreas; Victor, Lennart; Bergmeyer, Minja; Friese, Malte
Abstract / Bemerkung
Reducing meat consumption is an important element of an effective climate protection strategy, but meat consumption is highly habitualized and therefore difficult to change. This article uses an extended version of the theory of planned behavior with habit strength as additional predictor. In one longitudinal (N=227) and one prospective correlational study (N=212), attitudes toward and perceived ease of meat consumption reduction explained about 60% of variance of meat consumption reduction intentions, with habit strength being the strongest correlate of actual self-reported meat consumption. A third experimental study (N=192) demonstrated that implementation intentions can be an effective strategy for realizing reduction aims. We discuss the central role of habits for meat consumption.
Erscheinungsjahr
2018
Zeitschriftentitel
BASIC AND APPLIED SOCIAL PSYCHOLOGY
Band
40
Ausgabe
3
Seite(n)
136-147
ISSN
0197-3533
eISSN
1532-4834
Page URI
https://pub.uni-bielefeld.de/record/2920352

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Rees J, Bamberg S, Jaeger A, Victor L, Bergmeyer M, Friese M. Breaking the Habit: On the Highly Habitualized Nature of Meat Consumption and Implementation Intentions as One Effective Way of Reducing It. BASIC AND APPLIED SOCIAL PSYCHOLOGY. 2018;40(3):136-147.
Rees, J., Bamberg, S., Jaeger, A., Victor, L., Bergmeyer, M., & Friese, M. (2018). Breaking the Habit: On the Highly Habitualized Nature of Meat Consumption and Implementation Intentions as One Effective Way of Reducing It. BASIC AND APPLIED SOCIAL PSYCHOLOGY, 40(3), 136-147. doi:10.1080/01973533.2018.1449111
Rees, J., Bamberg, S., Jaeger, A., Victor, L., Bergmeyer, M., and Friese, M. (2018). Breaking the Habit: On the Highly Habitualized Nature of Meat Consumption and Implementation Intentions as One Effective Way of Reducing It. BASIC AND APPLIED SOCIAL PSYCHOLOGY 40, 136-147.
Rees, J., et al., 2018. Breaking the Habit: On the Highly Habitualized Nature of Meat Consumption and Implementation Intentions as One Effective Way of Reducing It. BASIC AND APPLIED SOCIAL PSYCHOLOGY, 40(3), p 136-147.
J. Rees, et al., “Breaking the Habit: On the Highly Habitualized Nature of Meat Consumption and Implementation Intentions as One Effective Way of Reducing It”, BASIC AND APPLIED SOCIAL PSYCHOLOGY, vol. 40, 2018, pp. 136-147.
Rees, J., Bamberg, S., Jaeger, A., Victor, L., Bergmeyer, M., Friese, M.: Breaking the Habit: On the Highly Habitualized Nature of Meat Consumption and Implementation Intentions as One Effective Way of Reducing It. BASIC AND APPLIED SOCIAL PSYCHOLOGY. 40, 136-147 (2018).
Rees, Jonas, Bamberg, Sebastian, Jaeger, Andreas, Victor, Lennart, Bergmeyer, Minja, and Friese, Malte. “Breaking the Habit: On the Highly Habitualized Nature of Meat Consumption and Implementation Intentions as One Effective Way of Reducing It”. BASIC AND APPLIED SOCIAL PSYCHOLOGY 40.3 (2018): 136-147.