Surveying the Left-Right Dimension : The Choice of a Response Format

Kroh M (2005) Diskussionspapiere Deutsches Institut für Wirtschaftsforschung; 491.
Berlin: DIW Berlin.

Monographie | Veröffentlicht | Englisch
 
Abstract / Bemerkung
Although left-right items are a standard tool of public opinion research, there remains some difference of opinion on the optimal response format. Two disputes can be identified in the literature: (a) whether to provide respondents with a small or large number of answer categories and (b) whether or not to administer the response scale including a midpoint. This study evaluates the performance of the 101-, 11- and 10-point left-right scales. These scales not only speak to the two disputed aspects of measuring the left-right dimension but are also common instruments in public opinion research. Drawing on data from a split ballot multitrait multi-method experiment carried out in a methodological pretest to the German Socio-Economic Panel (SOEP), the analysis shows that the choice of a response format makes a difference in terms of data quality: The 101- and 10- point scales are plagued by method effects. Moreover, an application from electoral research illustrates that the choice of response formats affects substantive interpretations about the nature of the left-right dimension. Since all three scales perform about equally well in terms of the ease of administration, the findings suggest that the 11-point left-right scale should be used in survey research.
Stichworte
Statistische Methode; Theorie; Panel; Methodenforschung
Erscheinungsjahr
2005
Band
491
Seite(n)
24
ISSN
1619-4535
Page URI
https://pub.uni-bielefeld.de/record/2918114

Zitieren

Kroh M. Surveying the Left-Right Dimension : The Choice of a Response Format. Diskussionspapiere Deutsches Institut für Wirtschaftsforschung. Vol 491. Berlin: DIW Berlin; 2005.
Kroh, M. (2005). Surveying the Left-Right Dimension : The Choice of a Response Format (Diskussionspapiere Deutsches Institut für Wirtschaftsforschung, 491). Berlin: DIW Berlin.
Kroh, M. (2005). Surveying the Left-Right Dimension : The Choice of a Response Format. Diskussionspapiere Deutsches Institut für Wirtschaftsforschung, 491, Berlin: DIW Berlin.
Kroh, M., 2005. Surveying the Left-Right Dimension : The Choice of a Response Format, Diskussionspapiere Deutsches Institut für Wirtschaftsforschung, no.491, Berlin: DIW Berlin.
M. Kroh, Surveying the Left-Right Dimension : The Choice of a Response Format, Diskussionspapiere Deutsches Institut für Wirtschaftsforschung, vol. 491, Berlin: DIW Berlin, 2005.
Kroh, M.: Surveying the Left-Right Dimension : The Choice of a Response Format. Diskussionspapiere Deutsches Institut für Wirtschaftsforschung, 491. DIW Berlin, Berlin (2005).
Kroh, Martin. Surveying the Left-Right Dimension : The Choice of a Response Format. Berlin: DIW Berlin, 2005. Diskussionspapiere Deutsches Institut für Wirtschaftsforschung. 491.
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