Classification in Marketing Science

Scholz S, Wagner R (2009)
In: Cooperation in Classification and Data Analysis. Okada A, Imaizumi T, Bock H-H, Gaul W (Eds);Berlin: Springer: 99-106.

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Okada, A. ; Imaizumi, T. ; Bock, H.-H. ; Gaul, W.
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Scholz S, Wagner R. Classification in Marketing Science. In: Okada A, Imaizumi T, Bock H-H, Gaul W, eds. Cooperation in Classification and Data Analysis. Berlin: Springer; 2009: 99-106.
Scholz, S., & Wagner, R. (2009). Classification in Marketing Science. In A. Okada, T. Imaizumi, H. - H. Bock, & W. Gaul (Eds.), Cooperation in Classification and Data Analysis (pp. 99-106). Berlin: Springer.
Scholz, S., and Wagner, R. (2009). “Classification in Marketing Science” in Cooperation in Classification and Data Analysis, ed. A. Okada, T. Imaizumi, H. - H. Bock, and W. Gaul (Berlin: Springer), 99-106.
Scholz, S., & Wagner, R., 2009. Classification in Marketing Science. In A. Okada, et al., eds. Cooperation in Classification and Data Analysis. Berlin: Springer, pp. 99-106.
S. Scholz and R. Wagner, “Classification in Marketing Science”, Cooperation in Classification and Data Analysis, A. Okada, et al., eds., Berlin: Springer, 2009, pp.99-106.
Scholz, S., Wagner, R.: Classification in Marketing Science. In: Okada, A., Imaizumi, T., Bock, H.-H., and Gaul, W. (eds.) Cooperation in Classification and Data Analysis. p. 99-106. Springer, Berlin (2009).
Scholz, Sören, and Wagner, R. “Classification in Marketing Science”. Cooperation in Classification and Data Analysis. Ed. A. Okada, T. Imaizumi, H.-H. Bock, and W. Gaul. Berlin: Springer, 2009. 99-106.
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