Marketinginformationssysteme (MAIS)

Decker R, Wagner R (2001)
In: Vahlens Großes Marketing Lexikon. Diller H (Ed); 2nd ed. München: C.H. Beck, Vahlen: 982-984.

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Decker R, Wagner R. Marketinginformationssysteme (MAIS). In: Diller H, ed. Vahlens Großes Marketing Lexikon. 2nd ed. München: C.H. Beck, Vahlen; 2001: 982-984.
Decker, R., & Wagner, R. (2001). Marketinginformationssysteme (MAIS). In H. Diller (Ed.), Vahlens Großes Marketing Lexikon (2nd ed., pp. 982-984). München: C.H. Beck, Vahlen.
Decker, R., and Wagner, R. (2001). “Marketinginformationssysteme (MAIS)” in Vahlens Großes Marketing Lexikon, ed. H. Diller 2nd ed. (München: C.H. Beck, Vahlen), 982-984.
Decker, R., & Wagner, R., 2001. Marketinginformationssysteme (MAIS). In H. Diller, ed. Vahlens Großes Marketing Lexikon. 2nd ed. München: C.H. Beck, Vahlen, pp. 982-984.
R. Decker and R. Wagner, “Marketinginformationssysteme (MAIS)”, Vahlens Großes Marketing Lexikon, H. Diller, ed., 2nd ed., München: C.H. Beck, Vahlen, 2001, pp.982-984.
Decker, R., Wagner, R.: Marketinginformationssysteme (MAIS). In: Diller, H. (ed.) Vahlens Großes Marketing Lexikon. 2nd ed. p. 982-984. C.H. Beck, Vahlen, München (2001).
Decker, Reinhold, and Wagner, R. “Marketinginformationssysteme (MAIS)”. Vahlens Großes Marketing Lexikon. Ed. H. Diller. 2nd ed. München: C.H. Beck, Vahlen, 2001. 982-984.
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