Measurement Equivalence in Cross Cultural Research: the Case of Formative Measurement Models

Wagner R, Wetzels M, Winklhofer H (2005)
In: Rejuvenating Marketing: Contamination, Innovation, Integration, Proceedings of the 34th EMAC Conference. Troilo G (Ed);.

Conference Paper | Published | English

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Troilo, G.
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Milan
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Wagner R, Wetzels M, Winklhofer H. Measurement Equivalence in Cross Cultural Research: the Case of Formative Measurement Models. In: Troilo G, ed. Rejuvenating Marketing: Contamination, Innovation, Integration, Proceedings of the 34th EMAC Conference. 2005.
Wagner, R., Wetzels, M., & Winklhofer, H. (2005). Measurement Equivalence in Cross Cultural Research: the Case of Formative Measurement Models. In G. Troilo (Ed.), Rejuvenating Marketing: Contamination, Innovation, Integration, Proceedings of the 34th EMAC Conference.
Wagner, R., Wetzels, M., and Winklhofer, H. (2005). “Measurement Equivalence in Cross Cultural Research: the Case of Formative Measurement Models” in Rejuvenating Marketing: Contamination, Innovation, Integration, Proceedings of the 34th EMAC Conference, ed. G. Troilo.
Wagner, R., Wetzels, M., & Winklhofer, H., 2005. Measurement Equivalence in Cross Cultural Research: the Case of Formative Measurement Models. In G. Troilo, ed. Rejuvenating Marketing: Contamination, Innovation, Integration, Proceedings of the 34th EMAC Conference.
R. Wagner, M. Wetzels, and H. Winklhofer, “Measurement Equivalence in Cross Cultural Research: the Case of Formative Measurement Models”, Rejuvenating Marketing: Contamination, Innovation, Integration, Proceedings of the 34th EMAC Conference, G. Troilo, ed., 2005.
Wagner, R., Wetzels, M., Winklhofer, H.: Measurement Equivalence in Cross Cultural Research: the Case of Formative Measurement Models. In: Troilo, G. (ed.) Rejuvenating Marketing: Contamination, Innovation, Integration, Proceedings of the 34th EMAC Conference. (2005).
Wagner, R., Wetzels, M., and Winklhofer, H. “Measurement Equivalence in Cross Cultural Research: the Case of Formative Measurement Models”. Rejuvenating Marketing: Contamination, Innovation, Integration, Proceedings of the 34th EMAC Conference. Ed. G. Troilo. 2005.
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